Do you know what product management is really about? If you do, then you know it isn't roadmaps, tickets or beautifully groomed backlogs. It's finding a real, expensive, unglamorous problem that people live with every day - and shipping something that makes it go away. That is product.
At Shape Construction, we are building software that transforms how construction projects are delivered. It's born out of real project experience and designed to bring clarity, structure and performance to complex environments.
The problem we are solving is one of the oldest in the industry: what actually happens on a construction site never makes it, intact, to the people who need it. Supervisors, field engineers and site managers see reality first: work blocked, plans deviated from, instructions given verbally, conditions nobody planned for. That knowledge lives in heads, notebooks, camera rolls and group chats. Meanwhile the people responsible for the commercial health of the project are working weeks behind, from whatever fragments they can piece together. By the time anyone needs to prove what happened, the evidence has gone cold.
We are building the platform that closes that gap. Tools the site genuinely wants to use, capturing what happens as it happens, and then turning that raw signal into structured, trustworthy records that let commercial and project leadership make decisions, hold their ground and protect margin they would otherwise have written off.
This is your opportunity to own a core part of that. You won't be handed a roadmap to administer, you'll shape it, defend it, and be measured on whether customers are genuinely better off. If you like being close to messy real-world problems, have strong opinions about what to build and the discipline to kill your own ideas when the evidence says so, keep reading.
(this will be a long write up but we like to give you all the details before you spend your time applying)
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We are Shape.Construction!
We are digitising the largest and most fundamental industry in the world, the industry that literally builds the foundations of the civilisation we all depend on to spare us from a brutal hunter-gatherer life: CONSTRUCTION
It is one of the least digitised industries in the world but also the largest - 1 in 9 people globally work in the construction industry and it constitutes 11% of global GDP.
Improving construction strengthens the very foundation of human civilisation. (Watch our short film about it).
We got our start as a high-end construction project management consultancy. As a consultancy, we are focused on genuinely upgrading the way construction projects are delivered. We then take the deep understanding of the projects we work on to develop construction management software products that anyone can use to deliver their projects better.
We are building a full suite of products one module at a time - kind of like office 365 but for construction management - Check out Shape, our construction management tech
The core of all this is our true secret sauce; people. We only recruit the very best both in capability and personality. We are deeply focused on designing a new type of organisation that is optimised for the flourishing of the people in the team first and foremost. People that join us develop fast as a whole person in ways they never imagined.
This approach has allowed us to grow from just 2 people in 2017 to over 220 today (including consultancy) and we are still very much at the beginning! Joining us isn't just some "job", it is a transformative educational experience. We challenge you to be your best self in all aspects of life.
4 core values for a good life
We believe a life of human flourishing is all about meaningful relationships with others and challenging yourself to create a positive impact. So our values reflect the 4 levels of relationships that each of us has:
- Grow yourself - Your relationship with yourself
- Care about people - Your relationship with others around you
- Execute to greatness - Your relationship with your team
- Build civilisation - Your relationship with humanity and the world
This goes much deeper but for the sake of brevity, we will keep the summary version!
We enshrined our values in our vision
We exist so that everyone in our team can thrive in a high-impact community that:
- Connects us with meaningful relationships
- Inspires us to develop ourselves to become better humans
- Empowers us to pursue our own learning adventures
We believe that, by first doing this, we can achieve the highest levels of value for the world.
And enable the achievement of our vision through our dual missions:
- To fully digitise the construction of human civilisation
- To create a new type of organisation that enables human flourishing while delivering a huge positive impact on society
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As a Product Manager you'll own a core area of the Shape platform end to end, from the customer problem through to the outcome it produces on a live project.
You'll be accountable for a measurable business outcome for our customers, not for a feature list. Our platform spans two very different worlds, and both matter. On one side, the site: supervisors, field engineers and site managers working in conditions where an app has about five seconds to prove it's worth opening. On the other, the office: project directors, commercial directors and quantity surveyors who need to trust what they're looking at enough to make a call on it. Value only appears when those two sides connect, and that connection is what we build.
Depending on where you're strongest and what the business needs, you might own the field side, the commercial side, or the seam between them. In every case the standard is the same: real adoption by people who have no obligation to use us, and a concrete outcome for the project as a result.
You'll also be at the front of how AI shows up in our products. A meaningful part of our ambition depends on AI doing genuinely hard things well in a domain with very little tolerance for confident nonsense, the stakes for our users are commercial and often contractual. You'll be the person who decides where AI earns its place, and where it doesn't.
You'll be part of our Product team, working shoulder to shoulder with engineering, design, and our consultancy delivery teams, who are on live projects every day and are the sharpest feedback loop any product team could ask for. You'll also work closely with growth and customer success to make sure what we build reaches the people who need it.
Your top five responsibilities
- Own the outcome: You will own a product area end to end, the problem, the strategy, the roadmap and the results. You'll define what success looks like in customer and commercial terms, and you'll be honest about whether we hit it.
- Get close to the problem, on both sides: You'll spend real time on live projects, in the site cabin and in the commercial meeting, with our consultancy teams, and in the data. You'll build a deeper understanding of how a construction project actually runs, and of the commercial machinery behind it, than most people in our industry have, and use it to make sharp calls about what to build and what to refuse.
- Ship AI that holds up in the real world: You'll take AI features from concept to production in a domain where being wrong has consequences. You'll design for human-in-the-loop where the stakes demand it, set the bar for evaluating output quality, and make sure we never ship something that sounds confident and is wrong.
- Drive the roadmap and the trade-offs: You'll sequence work into cycles, make the hard prioritisation calls, and communicate them clearly enough that everyone from an engineer to a founder understands why. You'll say no often and well.
- Grow yourself and others: We're big on learning and development. You'll raise the product craft around you, give and receive candid feedback, and help build a world-class product function as we scale.
You are a product person who is genuinely curious about how things work and impatient about whether they're actually helping anyone. You'd rather find out you were wrong in two weeks than be right in a year. You can hold a strong opinion and change it in front of evidence without ego.
Must-Have (The fundamentals)
- Mastery: Proven experience managing enterprise SaaS products end to end, with a clear track record of driving business outcomes for customers - not just shipping features. You understand enterprise realities: long sales cycles, multiple stakeholders, procurement, security, adoption inside organisations that don't change easily.
- Mastery (AI): Real, hands-on proficiency with AI. You've shipped or seriously prototyped AI-powered features, you understand what LLMs are good and bad at, and you can reason about retrieval and grounding, evaluation, hallucination risk, cost and latency trade-offs, and where a human must stay in the loop. You use AI tools daily in your own work and it shows.
- Range: You can design for a user in a hi-vis vest with one hand free and poor signal, and for a director who needs to defend a number in a room full of people who'd rather they couldn't. Products that serve both are harder than products that serve either, and you find that interesting rather than annoying.
- Communication: A clear and compelling communicator. You can make a complex product argument simple, write a crisp strategy document, and hold your own with both a site-based engineer and a senior business leader. You build relationships through a humanistic, empathetic approach, because our customers aren't just users!
- Leadership: You take ownership. You don't wait for permission, you don't hide behind process, and you're comfortable making a decision with incomplete information and being accountable for it.
- Impact: You can read between the lines, spot the opportunity nobody asked for, and measure whether it worked. You're rigorous with data but you don't hide behind it.
- Domain: Ideally some experience in construction, engineering, real estate, or an adjacent complex operational industry (infrastructure, manufacturing, energy, logistics, field services). What matters most is that you can get deep into a hard, physical, unglamorous domain and love it.
Nice to Have (If you don't have it now you will after joining)
- Mastery: Experience with mobile-first or field-facing products used in tough physical conditions, and/or with commercial workflows, contracts, change control, claims, cost management, or with products where the output carries legal or contractual weight. If you're not an expert in construction or digital project delivery yet, you will be! We'll give you the tools and knowledge to speak the industry's language.
- Communication: Experience taking a product to market with sales and marketing, and telling its story publicly, talks, writing, or an extensive network in construction and/or tech.
- Leadership: Early leadership or people management exposure, experience coaching or mentoring other PMs. We're growing fast, and we want our best product people to step up and take on bigger responsibilities. If you're ambitious, there's a clear path to more.
- Impact: Experience scaling a product from early traction to a genuine platform, and the scars that come with it. Beyond hitting delivery targets, you'll play a key role in shaping how construction teams adopt technology, and that's a rare thing to be able to say about your work.
Shape isn't the place for you if any of the following is true:
- You want an easy role without much challenge
- You like to be the smartest person in the room
- You don't like continuously receiving honest candid feedback
- You prefer to do your own thing rather than work with a team
- You'd rather report on activity than be measured on an outcome
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Benefits
The Standard Stuff
- Health Insurance Scheme. Comprehensive private health coverage - for you and your family. Because your well-being is our priority
- Bonus Scheme. As a permanent member of the team, you’ll share in our success. Our annual bonus is designed to reward both the now and the future - with a flexible mix of cash and high-growth equity that you choose. Bonuses are discretionary and based on performance
- Professional body membership. One fee covered per year - so you can stay connected to your field and develop your craft
The Life-Changing Stuff
- In-house coaching: Regular 1:1 coaching sessions, fully confidential, to help you navigate challenges, build self-awareness, and grow intentionally - professionally and as a human being
- Flexibility: Getting things done is what really matters, not what time of day you do it. That means you don’t have to ask permission for things like picking up your kids or going to the doctor, just keep your team in the loop if you think they will be affected.
- Grow your whole self: Our leaders are more like coaches and one of our main objectives is to give 5 years’ worth of learning and development for every 1 year with us. You have a coach, mentor, well-being therapist and a development-orientated environment: That’s literally what our vision is all about and the primary reason Laminar exists.
- Be surrounded by the best: We only hire and retain the very best people. You might be used to being the smartest in the room but that won’t be the case in Laminar. You will be surrounded by people you can learn from. We are 100% meritocratic so fast progression is the norm. You will be supported to excel in whichever areas you are most interested in! With Laminar, development is unbounded
- Long-term impact: We are focused on solving the biggest issues in construction project delivery in a way that can spread and outlast us
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Important! Applying properly
We get thousands of applications so please write us a letter as part of your application explaining:
- Why do you want to join us?
- What do you think you bring to the team?
We aren't a giant faceless corporation; we really care about the people who want to join our team so all letters will be read thoroughly.
After that, we will reach out to you to schedule a casual conversation to help you to know us a bit better and tell us a bit about yourself.
After that, we will schedule a couple of technical and personal assessments to understand what your level of capability is based on our own development matrix. This is to ensure that when you join you are starting at the right level of responsibility based on your capability not just based on experience.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
