Position Snapshot
Location: Lisbon/Braga (Portugal)
Company: Nestlé Business Solutions (NBS)
Full-time/Hybrid Work: 2 days per week at the office (aligned with our current Policy)
Languages: Fluent in English
About us
Nestlé Business Solutions (NBS) is at the heart of the Nestlé Group. We provide Supply Chain, Financial, HR, Digital & Social Media, CRM and Consumer Engagement services to enable Nestlé to engage with millions of consumers worldwide. We are a multicultural and diverse team of professionals. We are passionate about digital innovation and driving continuous improvement processes with colleagues across the world.
We are looking for a CRM Expert to join our Digital Marketing Experts team and support multiple international markets in designing, deploying and scaling CRM strategies, customer journeys and engagement programs across Nestlé brands.
This is an exciting opportunity for someone who enjoys working at the intersection of strategy, customer experience, data and marketing. You'll collaborate with stakeholders across markets and functions, helping transform CRM from a communication channel into a growth driver for the business.
If this describes you and you are looking to join a business where you can really add value, it is time to consider joining NBS!
At Nestlé Business Solutions (NBS), diversity and inclusion are core values. If you have any special needs, count on us to adapt your position.
As a CRM Expert, you will act as the above-market CRM point of contact for Nutrition & Health teams across Zone Europe. You will partner with eBusiness Category Leads, market teams and CRM Services teams to define CRM strategies, develop scalable engagement programs and accelerate the adoption of CRM best practices across markets.
The role combines strategic consulting, stakeholder management and CRM program optimization. You will help markets design and activate CRM journeys, audience segmentation approaches and campaign frameworks while ensuring performance is measured, insights are generated and successful use cases are scaled across the organization.
This is an exciting opportunity for someone who enjoys working in an international environment, influencing diverse stakeholders and helping build CRM maturity across multiple markets.
What you'll do
As a CRM Expert, you'll act as a trusted advisor to market and business teams, helping them accelerate CRM maturity and maximize the value of their consumer engagement programs.
At Nestlé, we believe the future of CRM goes beyond campaign execution. We are continuously exploring how automation, advanced personalization and AI-enabled capabilities can help create more relevant consumer experiences and more efficient ways of working.
As a CRM Expert, you will be encouraged to:
We are looking for someone who is curious about innovation, passionate about improving customer experiences and excited by the opportunities that AI and automation can bring to modern CRM.
What will make you successful
5+ years of experience in CRM, lifecycle marketing, digital marketing, consumer engagement or eBusiness.
Here at NBS we care about our Talents and we continuously work to have our teams engaged and our people achieving their best professional performance, without forgetting personal development and work-life balance. Joining us will bring you:
Shop with special discounts for employees
Company equipment according to professional needs
Medical support available at the office
E-learning courses and training program to get you where you aim to be
