Permanent position
Location: Lisbon, Portugal
Company: Nespresso Portugal
Grade: I
Full-time
At Nespresso, we believe every cup of coffee can create an extraordinary experience.
We are looking for a Media Lead to define and execute Nespresso's media strategy across B2C and B2B, ensuring our investments drive brand growth, consumer engagement and business results.
This role will lead the end-to-end media ecosystem, from strategic planning and campaign activation to performance optimization, working closely with cross-functional teams, media agencies and external partners. The successful candidate will combine strategic thinking, strong analytical capabilities and a passion for innovation to maximize the impact of our media investments.
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Lead Nespresso's full-funnel media strategy aligned with business and brand objectives.
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Develop and execute integrated media plans across ATL, digital, retail and performance channels.
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Drive qualified traffic, consumer acquisition and conversion across digital touchpoints.
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Monitor, analyze and optimize media performance to maximize ROI and business impact.
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Partner with agencies and media platforms to deliver innovative and effective campaigns.
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Collaborate closely with Brand, CRM, eCommerce and Commercial teams to deliver seamless consumer experiences.
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Identify new opportunities, technologies and trends to continuously improve media effectiveness.
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Degree in Marketing, Communication, Business or a related field.
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5+ years of experience in Media, Marketing or Communication roles.
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Strong knowledge of media planning, campaign management and performance marketing.
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Experience managing agencies and complex cross-functional projects.
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Analytical mindset with the ability to transform data into actionable recommendations.
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Strong stakeholder management, communication and influencing skills.
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Fluent in English.
WHAT WE OFFER
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Professional and personal development opportunities
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Dynamic and collaborative work environment
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Hybrid working model and flexible benefits
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Competitive compensation and benefits package
